Musica Viva Australia announces new leadership

Hywel Sims will take up the reins as CEO, while Anne Frankenberg will step into the newly created, Melbourne-based role of Deputy Chief Executive.

Musica Viva Australia announces new leadership


This new role recognises Musica Viva’s longstanding commitment to Melbourne as a major centre for the arts in Australia.

“We’re thrilled to secure Hywel as CEO and to welcome Anne to our leadership team,” said Charles Graham, Chairman of Musica Viva. “With their dynamic energy, complementary skillsets and extensive leadership experience in both performance and education, they’re extremely well placed to work with the Musica Viva team in taking the organisation to fresh heights.”

Hywel Sims has been an integral member of Musica Viva’s senior management since 2014, initially as Director of Development and currently as General Manager, Victoria. His tenure in Victoria has been marked by strong box office results, countless new supporters and the resounding success of the first Melbourne International Chamber Music Competition to be delivered by Musica Viva.

Having led organisations in the UK, US and Australia, Hywel brings a broad international perspective, as well as a deep commitment to music in Australia fostered through his work with Gondwana Choirs and – more recently – Musica Viva. Hywel also developed high school music education programs in Los Angeles, creating the Alive Music Project, which is now national in scope.

“At its heart, chamber music is about collaboration and partnership,” he says. “Musica Viva, created by passionate individuals, exists to present the best of the world’s music to Australians, foster the next generation of Australian musicians and provide equal access to expert music education in the country’s schools. I’m delighted to partner with Anne Frankenberg and the management team in achieving this vision.”

Anne joins Musica Viva from the Australian National Academy of Music, where she is currently Deputy General Manager. Initially trained as a clarinettist, she holds degrees in Music and Psychology, an Executive MBA, and has had an arts management career with the Victoria State Opera, Opera Australia, and 3MBS Radio. She was inaugural General Manager of Victorian Opera.

“I’ve developed huge respect for Musica Viva and its outstanding team throughout my time in the music sector, most recently in its partnership with ANAM in presenting the Melbourne International Chamber Music Competition. I’m excited to have the opportunity to work with Hywel Sims to drive forward this truly national organisation with a critically important remit,” says Anne Frankenberg.

“Both leaders have a strong background in nurturing young talent and supporting the small-to-medium companies that shape the national arts landscape – a mission that forms the cornerstone of our artist development work,” says Graham.

The newly expanded leadership structure builds on the company’s long-term success and reflects its status as Australia’s only national music organisation with offices or advisors in every State and Territory. “We’re excited about what the future holds and look forward to a new era of success under Hywel and Anne’s guidance,” he concludes.